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IN.VERSE.MANAGEMENT
The entire business management has a single definition
ah ! it is the game of resource optimisation !
now don’t laugh…don’t laugh…don’t get into fits…
as optimisation is a fancy name for maximum profits
Marketing and Finance…HR and Process
are four functional areas… yes…more or less …
Now marketing is defined as a management function
where you maximise your money … as well as … customer satisfaction !
Finance is the art of managing your money
if you are weak in this….you’ll lose everything honey !
HR is a new fad….but the same old Personnel function
Hire , fire , retire , train , strain , retain …. what fun !
Process or production … a thing for quantitative brothers
Linear programming , PERT ..and fundas many others …
but one thing to remind you…always about this:
is that real life is much diff. from any hypothesis..
Hottest selling cakes in the marketing confection
are the four Ps…Price , Product , Place and Promotion
In the modern mgt. jungle …rules apply …to a degree…
You are a winner…. only if you devise a great U S P !
So pull up your socks and be ready with your gun ….
as essentially Management is about licking the competition !!!
u said it right, it is price, product,place and promotion - cant see if you are saying its right or wrong or both, my interpertation - transactions today, with or without management fundas are trying to close the gap between hard core money exchanging and the psychological dynamics involved in the transaction….i am looking forward to a merger of social psychology ad business- they won’t black and white for long….say a few things on this development